Established by founder Vanita Parti in 2004, Blink Brow Bar was created as a solution to the lack of expert threading services in London. A Londoner but having spent time in India, where basic brow care is a built-in part of every Indian woman’s beauty routine, Vanita sought to share the secret of the ancient Indian art of threading with British women. Blink fast became the leading authority on brows in the process and, quite literally, changed the face of brow care forever.